Comprehensive Guide to Online Monitoring Tools

    online monitoring analytics

    In this article, we will explore various online monitoring tools that can help businesses and individuals track their brand and online presence. These tools cover a wide range of areas, including analytics, social media, blogs, forums, and more.

    Analytics Tools

    Google Analytics

    Google Analytics is a widely used web analytics service that provides valuable insights into user behavior and other data for websites and mobile applications.

    Yahoo Web Analytics

    Yahoo Web Analytics offers similar functionality as Google Analytics and is a useful alternative for businesses looking for web analytics services.

    Keyword Research Tools

    Google Adwords Keyword Tool

    Google Adwords Keyword Tool helps you discover relevant keywords for your online marketing campaigns and content creation.

    SEOMOZ Free Tools

    SEOMOZ offers a suite of free tools for keyword research, site analysis, and other SEO-related tasks.

    Webmaster Tools

    Google Webmaster Central

    Google Webmaster Central provides data on how your sites are crawled and indexed by Google.

    Bing Webmaster Center

    Bing Webmaster Center offers similar services for Bing’s search engine.

    Trend and Alert Tools

    Google Trends

    Google Trends allows you to analyze search trends and popularity of certain topics over time.

    Google Insight for Search

    Google Insight for Search offers a deeper look into search trends and data.

    Google Alerts

    Google Alerts enables you to set up email notifications for specific keywords or topics, keeping you updated on relevant information.

    Social Media Monitoring Tools

    SM2 by Techrigy

    SM2 offers social media monitoring and analysis, helping you understand the online conversations about your brand.

    Social Mention

    Social Mention is a social media search engine that aggregates user-generated content from different platforms.

    Keotag

    Keotag allows you to search for specific keywords across multiple social media platforms.

    MonitorThis

    MonitorThis offers a convenient way to monitor 25 search engine feeds simultaneously.

    Twitter Search

    Twitter Search provides real-time search functionality for tweets.

    Twilert

    Twilert sends you email alerts based on specific keywords, users, or hashtags on Twitter.

    Twellow

    Twellow is a directory of public Twitter accounts, helping you find and connect with relevant users.

    TweetBeep

    TweetBeep offers email alerts for mentions of specific keywords or URLs on Twitter.

    TweetFind

    TweetFind is a Twitter search engine and directory.

    Twittalyzer

    Twittalyzer provides analytics and insights for your Twitter account.

    MeteorTracker

    MeteorTracker offers real-time tracking of Twitter, Facebook, and other social media platforms.

    Twittreach

    Twittreach measures the potential impact of your tweets.

    Geofollow

    Geofollow is a location-based Twitter directory and search engine.

    Blog Monitoring Tools

    Technorati

    Technorati is a search engine for blogs and blog posts.

    Backtype

    Backtype helps you track and analyze blog comments related to your brand or specific keywords.

    CoComment

    CoComment is a service that helps you keep track of your comments on various blogs and websites.

    Yacktrack

    Yacktrack is a tool that searches for mentions of your content across different platforms, including blogs, social media, and forums.

    Website Analysis Tools

    Alexa

    Alexa provides web traffic data, global rankings, and other information about websites.

    Compete

    Compete offers website analysis, SEO tools, and competitive intelligence data.

    Quantcast

    Quantcast provides audience demographics and traffic insights for websites.

    Google Trends for Websites

    Google Trends for Websites allows you to compare the traffic and popularity of different websites.

    Google Ad Planner

    Google Ad Planner is a research tool for online advertising, offering insights on websites and audience demographics.

    Forum Monitoring Tools

    Board Tracker

    Board Tracker monitors and indexes discussions on various forums and message boards.

    Boardreader

    Boardreader is a search engine for forums and discussion boards.

    Big Boards

    Big Boards is a directory of popular forums and message boards.

    Other Monitoring Tools

    Trackur

    Trackur offers social media monitoring and reputation management features.

    Talk Back Media

    Talk Back Media provides social media monitoring and engagement solutions.

    ContextMine

    ContextMine offers text analytics and content analysis services.

    Rapleaf

    Rapleaf provides data-driven insights into your customers and prospects.

    By carefully selecting the right tools and setting up proper alerts, you can effectively monitor your online presence and stay updated on relevant topics. Determine a schedule for checking your status, whether it’s daily or weekly, and remember to stay proactive and involved in your online brand management.